Your Last Piece of the pie…

You’ve worked hard to bring in new leads and create your digital marketing to build on those leads. Now adding a tangible touch to complement your existing strategy really puts the last slice of pie into your whole setup. This sets you apart from the competition keeping you top of mind. It’s also a great way to optimize your database because developing those contacts into relationships will potentially open up new opportunities for referrals, new customers and leads in the future.

Now this is where further follow up is crucial. Many of us fail to realize that we’re not aiming for a final destination. This isn’t the end of the road where we can call it done. Actually, it could very well be considered the beginning of something more. It’s more about the journey. You’ve developed those relationships from leads to clients, and it shouldn’t stop there.

Retaining clients is an ongoing process, a continuous habit that is worth the effort and should make them feel appreciated. Your loyal customer’s investment in your products and/or services is something to be grateful for and not to be taken for granted.

Savvy Solution, Big Results

That’s why we highly recommend implementing a gratitude sharing tool, such as SendOutCards as a way to follow up and reach out in appreciation. It brings you the full circle approach to your marketing needs. It’s one of our favorite services to provide our clients!

This gratitude sharing system uses cards (printed and/or digital) customized to your branding along with gifts to nurture the leads and customers in your CRM. After all, your customers need to know their support and investment in you is appreciated. Consistency in implementing this strategy will reinforce in them that their continued relationship with you is valuable and not merely transactional.

If you need help with this or would like more information, reach out to our team of solutionists to implement this last piece of the pie to complete your marketing strategy.